Privacy

At BORN AT DAWN we are committed to safeguarding and preserving the privacy of our visitors and customers.

This Notice explains what happens to any personal data that you provide to us, or that we collect from you whilst you visit our site and how we use cookies on this website.

We do update this Notice from time to time so please do review this Notice regularly.

WHAT INFORMATION THAT WE COLLECT

In running and maintaining our business, we may collect and process the following data about you:

Information provided by you, for example, personal details when you register for information or make a purchase.

When you browse our store, we also automatically receive your computer’s internet protocol (IP) address in order to provide us with information that helps us learn about your browser and operating system. 

WHY WE NEED IT

We need to know your personal data so that we can provide you with the product and updates you have requested.  We will not collect any data that we do not need in order to provide and oversee this request. 

WHAT WE WOULD ALSO LIKE TO DO WITH IT

We would however like to use your name and email address to inform you of our future offers and similar products & to inform you of any changes to our business, website, services or goods and products. This information is not shared with third purposes and you can unsubscribe at any time via email or our website. Please indicate if this is something you would like to sign up to on our website.

 HOW LONG DO WE KEEP YOUR DATA

We are required under UK tax law to keep your basic personal data (name, address, contact details) for a minimum of 6 years after which time it will be destroyed. Your information we use for marketing purposes will be kept with us until you notify us that you no longer wish to receive this information.

USE OF YOUR INFORMATION

We may provide your details to Royal Mail, My Hermes and other delivery services for the purpose of shipping and updates on your parcel.

STORING YOUR PERSONAL DATA

Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you.

Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

In operating our business via BORNATDAWN.COM website, your data is processed by our staff in the UK.  We do not provide our own IT servers. However, any third party shall not have access to your personal data unless the law allows them to do so.

Obviously we do our utmost to ensure that our server hosts are secure and fully accredited.  Unfortunately, we cannot be responsible for any illegal breaches that may occur.

PAYMENT:

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

For more insight, you may also want to read Shopify’s Terms of Service (https://www.shopify.com/legal/terms) or Privacy Statement (https://www.shopify.com/legal/privacy).

BORN AT DAWN do not store credit card details nor do we share customer details with any 3rd parties.

THIRD PARTY LINKS

On occasion we include links to third parties. Where we provide a link it does not mean that we endorse or approve that site’s notice towards visitor privacy. You should review their privacy notice before sending them any personal data.

SECURITY

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

USE OF COOKIES

Cookies provide information regarding the computer used by a visitor. We may use cookies where appropriate to gather information about your computer in order to assist us in improving our website.

We may gather information about your general internet use by using the cookie. Where used, these cookies are downloaded to your computer and stored on the computer’s hard drive. Such information will not identify you personally; it is statistical data which does not identify any personal details whatsoever.

Here is a list of cookies that we use through the shopify system. We’ve listed them here so you that you can choose if you want to opt-out of cookies or not.

_session_id, unique token, sessional, Allows Shopify to store information about your session (referrer, landing page, etc).

_shopify_visit, no data held, Persistent for 30 minutes from the last visit, Used by our website provider’s internal stats tracker to record the number of visits

_shopify_uniq, no data held, expires midnight (relative to the visitor) of the next day, Counts the number of visits to a store by a single customer.

_cart, unique token, persistent for 2 weeks, Stores information about the contents of your cart.

_secure_session_id, unique token, sessional

storefront_digest, unique token, indefinite If the shop has a password, this is used to determine if the current visitor has access.

Our advertisers may also use cookies, over which we have no control. Such cookies (if used) would be downloaded once you click on advertisements on our website.

You can adjust the settings on your computer to decline any cookies if you wish. This can be done within the “settings” section of your computer. For more information please read the advice at AboutCookies.org.

YOUR RIGHTS

If at any point you believe the information we process on you is incorrect you can request to see this information and even have it corrected or deleted.

If you wish to raise a complaint on how we have handled your personal data, you can contact us directly and we will investigate the matter.

If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office (ICO).

CONTACTING US

Address: BORN AT DAWN, 18 Edinburgh Road, London, E17 7QB

Email: lucy@bornatdawn.com